Play games to help charities with EA’s Play to Give

Michael Cottuli

Star Wars Battlefront on Xbox One

The gaming community loves to be charitable. From the countless charity livestreams done by YouTubers like Markiplier to Destiny’s initiative to sell Destiny-themed shirts to raise money to aid people affected by the Nepal earthquakes, developers and community members alike love to use the power of community to help the greater good. Today, at their EA Play event before E3, Electronic Arts announced that they would be throwing their hat in the charity ring by doing Play to Give, a charity program that lets users complete challenges in EA games to drive charity offerings from EA. EA is going to be sending out a total of $1,000,000 in donations to:
National Center for Women & Information Technology

Gamers playing Battlefield 4, Battlefield Hardline, Star Wars Battlefront and Galaxy of Heroes, FIFA 16 and Madden NFL 16 will be able to complete in-game challenges which will then earn credits for the organizations

It wasn’t made clear exactly how the achievement of these challenges is going to end up driving donations, but at the very least this initiative will convince gamers to come together and celebrate the joy of giving while playing the games they love.