Meta continues to innovate Threads, but they want your FB data: Here’s how to opt-out

Priya Walia

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Meta continues to push the boundaries of innovation in ways that are stirring up the digital landscape. Threads, the company’s newborn application, has recently debuted in the tech space.

However, while we enjoy our involvement with these innovative platforms, there’s no denying that our tendency to share information on social media is providing massive amounts of raw material, or ‘ore,’ as it may be called, that Meta uses to develop and perfect their Artificial Intelligence.

Meta, formerly known as Facebook, uses data from its various services, including Facebook, Threads, Instagram, and other products, to train and perfect its generative AI models. Their upcoming AI chatbot, Llama 2, illustrates this process. This AI, which has been in development for quite some time, relies extensively on user data.

It is worth noting that even if you have never actively used Facebook, chances are that the social media giant has some information on you.

However, This week, Meta updated its website’s Facebook help center resource section. The update includes a new form titled “Generative AI Data Subject Rights.” The new feature allows users to submit opt-out requests about their third-party information used in training generative AI models.

Many websites use Meta’s Pixel, Social Plugins, and other advertising software for their advertising needs. These tools alone can collect and track basic information about you.

Besides, Threads launched the highly anticipated web version of the forum last week. Users are hoping for an expanded search function that goes beyond usernames.

Meta has already begun testing full-text search, the company told Tech Crunch, with trials currently underway in Australia and New Zealand as a precursor to the feature’s introduction to other English-speaking regions.

We are actively listening to the community’s feedback and working on more features to improve the search experience.

As we continue to disclose more about ourselves on Meta platforms, the company continues to innovate and push the boundaries of technology. Despite concerns about data mining and privacy issues, it is clear that our social media behavior is shaping and fueling AI technology’s advancement.