WhatsApp may soon introduce a new optional subscription called WhatsApp Plus, which would add extra customization features and advanced chat controls for users who want a more personalized messaging experience. The plan would work as a premium upgrade while the standard version of WhatsApp continues to remain free for billions of users around the world.
The reported subscription focuses mainly on personalization and convenience features rather than changing the core messaging experience. Messaging, voice and video calls, group chats, media sharing, and privacy tools will continue to work exactly as they do today for users who stay on the free version.
According to WABetaInfo, WhatsApp has started testing parts of this upcoming subscription in beta versions of the app for Android and iOS, although the company has not confirmed pricing or a release timeline yet.
WhatsApp Plus Features
The WhatsApp Plus subscription would mainly expand customization options and give users more control over how the app looks and behaves.
Potential features include:
- Up to 20 pinned chats, compared to the current limit of three
- Custom chat themes and interface styles
- 14 different app icons to personalize the home screen
- Accent color controls with around 19 color options
- Exclusive sticker packs for subscribers
- Custom ringtones for WhatsApp calls
- More message reactions and chat effects
These additions target users who spend a lot of time in the app and want deeper customization tools.
Testing and Availability
WhatsApp has not officially launched the subscription yet, but early testing suggests the company has introduced a waitlist system for some beta users. Eligible testers may see a banner in the app’s settings or sticker keyboard inviting them to sign up for notifications when the subscription becomes available.
The waitlist currently appears only for a small group of beta testers, and WhatsApp plans to expand testing to more users in the coming weeks.