Microsoft touts Bing for Schools as ad-free, takes another jab at Google (video)



Microsoft has rolled out another Scroogled video today, highlighting how students can get confused searching on Google. Microsoft is touting the Bing for Schools program as ad-free and as the better alternative to Google, especially for students.

“Bing believes schools should have the choice of an ad-free search. When students use Google for searches in school, they are shown ads that can distract from their studies. Bing for Schools removes all ads from searches on the school’s network, adds strict filters to help prevent adult content, and enhances privacy protections,” Microsoft stated on the Scroogled website.

Microsoft’s Bing for Schools program is available for free for K-12 schools in the United States, regardless if the school is public or private. This is part of the company’s initial pilot program.

In the video, Microsoft showcases a student who has been using Google and has been unable to find the search results she needs due to obtrusive advertising. An older woman promotes the company’s Bing for Schools program, selling the fact that there are no ads. We’ve embedded the video below for your viewing pleasure.