As we all know, Apple has always heavily promoted their back-to-school campaign with free iPods for students purchasing Macs. Just last year, Microsoft launched a similar campaign offering a free Xbox 360 for students purchasing Windows 7 PCs. Now, Microsoft starts up this campaign again.
The campaign is pretty simple. Beginning May 20th in the United States, students who purchase a Windows PC worth $699 or more at certain retailers (Best Buy, Dell.com, Fry’s Electronics, HPDirect.com, Microsoft Stores, and NewEgg.com) and receive a 4GB Xbox 360 console for free. Starting May 18th in Canada, students who purchase a Windows PC worth $599 or more from certain retailers (Best Buy, Dell.ca, Future Shop, Staples and The Source) can also receive a 4GB Xbox 360 console for free. This campaign is similar to what Microsoft launched last year and it seemed that Apple’s back to school campaign was more popular. Lets see what happens this time around.