The annual Red Bull Air Race is one of those sporting events that many would arguably say is better on television than in attendance. With the planes in the air, it is always difficult to see what is really going on with a pilot or feel involved in the sport. That is, until REWIND, a digital agency that creates virtual reality content, decided to pick up Red Bull and really give it wings in HoloLens.
REWIND is a member of the HoloLens Agency Readiness Partner Program, a commitment to developing applications for the augmented reality headset. So when they played off the 360-degree pilot view from an Oculus Rift project, REWIND was able to develop an app that brings the Red Bull Air Race to viewers and even those sitting in the comfort of their home.
With the HoloLens Red Bull Air Race app by REWIND, a mini version of the plane can be viewed and zoomed into, acting on telemetry data directly from each racer. Users can break it down for specifications, watch the race, or bring it to ‘life’ with a world-scale full-sized holographic plane with a 7m wing span. If it fits, that is.