ByteDance has paused the global rollout of its AI video generator Seedance 2.0 after the tool triggered copyright concerns from major Hollywood studios. The company released the model in China earlier this year, where users quickly began generating highly realistic videos using well known actors and film styles. Those clips spread widely online and raised questions about how the system trained its models and whether copyrighted material played a role.
The controversy grew when studios reacted to viral videos that appeared to feature actors such as Brad Pitt and Tom Cruise in AI generated fight scenes. These clips looked convincing enough to spark concerns about the use of celebrity likeness and protected film content in training data.
According to The Information, which cited two people familiar with the situation, ByteDance has suspended the global launch of Seedance 2.0 while it deals with the legal pressure and evaluates its safeguards.
Hollywood studios pushed back
Disney and Paramount Skydance sent cease and desist letters soon after the tool launched. The studios argued that the AI system may rely on copyrighted footage and actor likeness without permission.
ByteDance earlier said it is strengthening safeguards to prevent users from creating content that violates intellectual property rights.
The company has not confirmed a new timeline for releasing Seedance 2.0 outside China. For now, the pause signals how quickly legal pressure can reshape the rollout of powerful AI media tools.