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  3. Black Friday sales show Xbox One leading the console war

Black Friday sales show Xbox One leading the console war

Ron Ron
December 1, 2013
2 min read

Black Friday sales show Xbox One leading the console war

A new report indicates that Microsoft’s Xbox One was the top-selling gaming console on Black Friday. The report comes from InfoScout, who collected 83,000 receipts from about 3,000 people who bought from Target and Walmart.

The report indicates that Xbox One purchases had a share of 31%, with the Xbox 360 having a share of 30% and both the PlayStation 3 and 4 having a share of 15% each. The rest of the 9% of shares go to Nintendo’s Wii and Wii U console.

There is only two reasons for this, and that’s either because Sony’s marketing team did a bad job, or not enough consoles were produced in time for Black Friday. 

But after this report, it looks pretty healthy for Microsoft. This is a win for Microsoft in terms of the console war. But this is also surprising since there has been a lot of ongoing battles between PS4 and Xbox One fans.

InfoScout also asked for comments from consumers and when it came to the PS4, this is what was said: “Too much hype when Sony doesn’t produce enough”, “Expensive. Games are expensive.”, “It’s too high tech none if the older ps games will work with it and everything is way to expensive I think it’s more for the adults.”

The Xbox One, on the other hand, received these kinds of comments from consumers: “It’s the only system that has the game my kids want. I’m not happy about it.”, “Waiting to see the first ‘Must have game’”

Consumers are just going to have to wait for the long-run results to find the winner of the console war, because it seems Microsoft is winning it right now. 

Further reading: Black Friday, Microsoft, PS4, Xbox One

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