Microsoft announced a new feature today for its Microsoft Rewards program that allows users to automatically donate value they earn by searching on Bing to the charity of their choice.
The feature is now live in some regions such as the United States and can be activated from within the Microsoft Rewards settings page.
“With everything that’s happening these days, one thing that I am trying to keep in mind and model for my kids is how small things can make a big difference,” Microsoft’s Liat Ben-Zur wrote in a blog post. “Whether that’s self-care or looking out for others. Today, we are introducing Give with Bing and the Give Mode feature in Bing, a new way to help you to support the causes you care about. It’s a simple thing but it has the potential for real impact. If you choose to search in Bing you can earn reward points for those searches as part of the Microsoft Rewards program. By turning on the new Give Mode feature within your rewards settings, you can donate your reward points to the cause of your choice. There is no cost to you, just search with Bing.”
One of the organisations supported is the CDC Foundation which is involved in tackling the COVID-19 pandemic. Microsoft will also match all donations made until the end of June, making this a rather remarkable way to support a good cause completely for free.
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